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Platinum M3dia London - Outdoor Advertising

PML DIGITAL

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Platinum Media London

DIGITAL BILLBOARD ADVERTISING

Digital billboards allow advertisers to change messages throughout the course of a day. Digital billboard advertising capabilities include social media integration, countdowns, day/weekparting, live updates, conditional content (weather, temperature), Outdoor Connect / RSS WiFi / Touch-Screen, and more.

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Features

  • Flexible – Engage and develop a dialogue with consumers through unlimited creative executions, using a variety of digital outdoor signs.

  • Time-Sensitive – Digital enables instantaneous creative updates and the ability to respond in real-time to current events and market conditions.

  • Targeted – Impact specific geographic and demographic audiences close to the point of sale.

  • Efficient – Optimize ad spend and work synergistically with other media to enhance ROI.

billboard advertising

Billboard

POSTER BILLBOARD ADVERTISING

Poster Advertising are excellent for reaching into neighbourhoods targeting particular demographic and socio-economic areas with multiple locations. 

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Poster advertising can be used to achieve greater reach into a market to concentrate your message in highly targeted areas. Their local nature makes them ideal for point-of-purchase, or to drive traffic to local retail locations.

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Features

  • Builds reach within a market quickly and cost effectively.

  • Ideal for localized targeting of demographic audiences and geographic areas.

  • Stimulates sales near point-of-purchase locations.

  • Highly effective for short term campaigns that require rapid consumer attention including product and service introductions or call to action messages.

  • Enhanced visual integrity through new single-sheet, eco-friendly materials.

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